You tube comment on cure car insurance commercial

An youtube comment on Cure car insurance's commercial rally left me thinking.

"It's a funny commercial because it's something that you wouldn't espect from a car insurance ad. anyone who saw this commercial on regular tv can't say they didn't crack a smile after getting slapped in the face with a bleeped out f-bomb from a car insurance mascot. it's not trying to be risky or anything like that it's just funny. So Nyiddle, stop sounding to sound like an intellectual and just learn to recognize and appreciate some humor."

The ad seems to be a brainchild of one of the children of the founders of cure car insurance. Watch out guys - car insurance seems to be a mature market - people get a bit struck when they see the f-lingo in a car insurance ad !